Post by account_disabled on Feb 15, 2024 1:23:31 GMT -5
It's time to take advantage of the information to retarget your target audience with specific ads and email marketing campaigns, based on their previous interactions. A time to reach new clients Finally, Black Friday offers are not only aimed at contacts who are already in your database or know your company. It is also a good time to attract new customers , since buyers are more receptive to commercial messages during this season. On the other hand, the fierce competition at this time of year is no secret to anyone, so to plan this part of the Black Friday campaign, a certain dose of ambition is necessary. The ideal strategy to gain visibility always has several pillars.
Among them, do not overlook the potential of social networks. more than half of their users already use them as platforms to find products. Another possibility is to invest in SEM to advertise on Google Ads, which will be more Czech Republic Phone Number List effective if combined with the creation of relevant organic content. 10 good practices to boost your sales on Black Friday The marketing strategy for Black Friday and Cyber Monday must be meticulous and ambitious. In this section, you can discover the best practices to materialize it into concrete actions. 1 Offer easy-to-calculate discounts Whenever price reductions are offered, transparency is crucial, both in ecommerce and in physical stores. Showing the price before and after the discount, in addition to being an obligation under commercial laws, is good practice in this and other promotional periods.
In addition, you should make it easy for your potential clients to calculate exactly how much they are saving in just a few seconds. Use round figures to express your discounts and keep in mind the " rule of 100 ". If the price of a specific product is more than 100 euros, it is more appropriate to indicate the discount in absolute terms. On the other hand, if this amount is not reached, percentages are preferable. Information about your competitors' promotions is essential, starting with the value of the discounts they offer. During Black Friday and Cyber Monday, the most generous price reductions of the year usually occur and it cannot be ignored that an important part of the competition revolves around numbers.
Among them, do not overlook the potential of social networks. more than half of their users already use them as platforms to find products. Another possibility is to invest in SEM to advertise on Google Ads, which will be more Czech Republic Phone Number List effective if combined with the creation of relevant organic content. 10 good practices to boost your sales on Black Friday The marketing strategy for Black Friday and Cyber Monday must be meticulous and ambitious. In this section, you can discover the best practices to materialize it into concrete actions. 1 Offer easy-to-calculate discounts Whenever price reductions are offered, transparency is crucial, both in ecommerce and in physical stores. Showing the price before and after the discount, in addition to being an obligation under commercial laws, is good practice in this and other promotional periods.
In addition, you should make it easy for your potential clients to calculate exactly how much they are saving in just a few seconds. Use round figures to express your discounts and keep in mind the " rule of 100 ". If the price of a specific product is more than 100 euros, it is more appropriate to indicate the discount in absolute terms. On the other hand, if this amount is not reached, percentages are preferable. Information about your competitors' promotions is essential, starting with the value of the discounts they offer. During Black Friday and Cyber Monday, the most generous price reductions of the year usually occur and it cannot be ignored that an important part of the competition revolves around numbers.
